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Easter Egg Hunt & Vicki Snippet

Welcome to all the Long & Short of It Scavengers!  My egg should be easy to find (look in the right sidebar) but I hope you stick around awhile and at least check out the Free Reads.

And since I missed the Friday Snippet last week (we were on vacation), and I was generally missing Vicki and the gang something fierce, I decided to post a bit more of Vicki’s story.  This scene is after the last one posted at VCONN Tower and occurs in Victor’s penthouse suite.  Hopefully you remember Mal — e.g. Malindre Kannes, the Mistress of Dallas — from Victor’s book.  She’s not just a side character, because she’s been clamoring for her own book lately.   *headdesk*

Warning:  first draft, subject to heavy revision later.  Genre:  Contemporary erotic (BDSM) romance. 

Mal, on the other hand, took one look at the man hovering at Vicki’s back and a huge smile broke across her face. “I knew it.” She hugged Vicki and gave him a slap on the shoulder. “Good for you, hon. If you need help housebreaking him, you give me a call.”

“I’m not a dog,” Jesse muttered.

With a low, wicked laugh, Mal stepped around Vicki and leaned in close to him. “If I tell you to heel, you will.”

He tipped his chin up and broadened his stance, but he didn’t take his hand off Vicki’s back. “No, I’m won’t. Not for you.”

A sharp thrust of emotion tore through her. Rage, jealousy, she wasn’t sure. All she knew was that she didn’t want Mal touching him, or Jesse doing anything for her. “He’s mine.”

“Of course he is, hon.” Mal drawled, not at all fazed by the sharpness in Vicki’s voice. “But do you know what he likes? Can you take care of his needs, whatever they are?”

She started to open her mouth, but Mal cut her off.

“If he needs you to put a collar on him, strip him naked, and force him to sleep on the floor at your bedside, can you do it? If he needs you to pick up a paddle and whip him until he can’t sit down, will you do it?”

Vicki felt him hovering at her back, nervous, yes, but terribly eager, his muscles tight, his heat rising.

Her stomach churned with anxiety. Her mind felt jammed full of images: Jesse naked, Jesse bound, Jesse begging, helpless, crying, screaming…for me.

A shudder wracked her shoulders and he pressed closer, dropping his forehead against her neck, burying his nose in her hair. “Do you need stuff like that?”

“I don’t know,” he whispered raggedly, but she felt his erection like a steel rod against her ass.

She lifted her gaze to Mal’s face, thoroughly prepared for a smug I-told-you-so look, but the other woman only nodded solemnly. “People think it’s all fun and games being a Dominant, but it’s not. We have a huge responsibility not only to keep the submissive safe but to also learn what they need and then, we have to provide it, no matter what that need requires. It’s your job to help him find out what he needs. You have to push his limits, explore his fears and his desires, and those desires will not always coincide with yours. If you care about him, you’ll make sure he gets those needs met. Your boy claims he doesn’t know what he wants, but I guarantee he’s got a few things in mind that will knock you reeling, and you haven’t even gotten started yet.”

Shaken, Vicki turned her attention to her brother, checking to see his reaction. He nodded as solemnly as his friend, his eyes dark and grim. “When I first met Shiloh, she scared me shitless.”

“Aw, poor baby,” Shiloh purred, turning away from her glowering Master and offering a hand to Jesse. “Let’s all get comfy before we scare the big bad Dominants too much.”

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Sore Muscles

I’ve been battling two kinds of soreness the past month. 

I started a new rigorous workout plan about three weeks ago that’s really kicking my fanny, and boy, have I been sore!  I expected to be sore the first few days, maybe a week, but three weeks?  I’m getting better at the exercises, definitely, and I’m able to do more each day.  The same muscles aren’t sore each time.  Last week my left triceps cried every time I did a pushup.  Today, it’s my left butt check.  Not both, just my left! 

But I’m hanging in there, kicking myself because I was in better shape last year than this year.  I’ve regressed.  I let the writing dominate my time and my mind, and my fitness levels suffered dreadfully.  I’m paying that price now.  In my head, I know that I’ll write better long term if I’m fit and healthy — I’ll certainly suffer less back and shoulder pain. 

Yet the Muse doth protest, because the past several weeks, it’s been a struggle to get anywhere in Vicki’s story.  You know I love her.  Jesse tugs on my heartstrings every time I open the file.  Elias’s bite is a scary as his bark, but he’s really a good guy.  I know what happens.  I’m not blocked.  I’m not dissatisfied with the way the story is going, not at all.

I just can’t get more than a page at a time, and even that’s a struggle.

Literally, I write a sentence, and then I’m distracted.  I work all night to get a handful of paragraphs.  I’m still dreaming the book, but it’s mostly replay of the key scenes I need to write, refining them in my mind.  Which is good.  Great!  if I could just make my mind sit still long enough to write them.

Granted, I’ve lost my lunch period to working out, but that’s not enough to justify my lack of progress.  It’s truly a mental distraction.  My mental facilities are planning the next workout, wondering if I ate too much of this or not enough of that, instead of wallowing in story.

That’s really the difference right now.  Even though I’m touching Vicki’s book every single day, when I don’t have her file open, I’m not thinking about it.  So when I sit down to write, those muscles feel…stiff.  By the time they’re warmed up, I’m tired (workouts right now are draining my energy, not increasing it, but I’m hoping that will change eventually) and I need to go to bed.  I haven’t been able to get up Dark & Early (see the tired comment), so I’m running out of writing time.

Now usually I’d probably be in a panic.  I’m driven to finish, finish, finish.  But it’s really a pretty good time for me to slow down just a bit.  I finished three major revisions in January.  February/first part of March has been more specific revisions for Carina.  I’m doing a lot of promo work.  I still need to do our taxes (groans!!!). 

While I’m not happy with Vicki’s progress (still haven’t broken 30K, but I am pretty close), I’m not stuck. 

So, I’m not going to push right now in the writing arena.  Vicki has her pace and so far she’s not complaining.  When she does, I’m sure my writing muscles will protest just a bit, but soon enough, they’ll be rearing to go.

If only my BODY was rearing to go for all this exercise!

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The Best Kind Promo

This is something you can’t buy or plan for.  You can only hope that it spreads.  It may start gradual and move so slowly that you have no idea that anything is happening at all.  You may catch a whisper every now and then, but that’s it. 

I’m talking about word of mouth.  Nicole referred to herself as my “book pimp friend.”  Of her own volition, she has blogged about my books and offered giveaways at her expense.  Sharon has nominated Dear Sir, I’m Yours for best erotic romance of 2009 on Beth Kery’s blogPearl, Marissa, and Susi regularly chat with me on Twitter (watch for an interview with Susi, coming up early April, too), often retweet my posts, and have all reviewed at least one book of mine.  Nadia kindly tweeted that Dear Sir is available for pre-order.  Soleil and Sherri and so many others have reviewed my books on their blogs or rated them on Goodreads and Amazon.  Larissa Ione took the time to read Rose while on deadline and gave me a fabulous cover quote.  *sobs and hugs her gratefully*

That kind of promo you can’t buy and it’s INVALUABLE.  Word of mouth is the best kind of promo of all.

So how do you get that kind of momentum going?  You write the best darned book you can.  You write a book that people enjoy — and then want to talk about.  You write a book that is unafraid to deal with politically incorrect elements or harsh realities.  You write characters that people talk about like they’re real people.

As authors, we sometimes have little control over our books once contracted.  We hope the editor likes it, but if she says change the hero’s name or delete this subplot, or how about this instead?  Then you do it, or find a better way to address her concerns.  You hope you get a great cover.  You hope that your book gets loaded to Fictionwise (ridiculously slow and stubborn sometimes) and that it actually keeps its cover on Amazon.  You hope that the big review sites will review it, good or bad, but obviously you’re praying that everyone will love it, even though you know that’s impossible.

In the end, the number one thing we can control, that has the most impact on word of mouth, is the book.  Write a damned good book, and then hope that people start talking about it.

I’m so grateful to everyone, readers and other writers, who have helped me spread the word about my books!   THANK YOU!

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Promo For Print Books

As I said last week, I’m a relative newbie in this arena.  The first point I’d like to make is that everything builds.  All the promo I’ve done for e-books, like blogging, free reads, etc. will help the print promotion, too.  

Some readers of the e-book may want the print copy too.  However, there’s a whole other market of readers that opens as soon as the book is in print, that have no idea the book has been released over a year in electronic format.  Those are the specific readers I’m trying to target with my print promotion efforts.

The most helpful article I’ve found was an interview Sherry Thomas did (here).  My books are coming from the electronic world to print, and so I don’t have an advance to use for my promo budget.  However, I do have my royalties.  So as money comes in each month or quarter, I decide what I can spend on promo.  Since I work full time, pretty much all my royalties are going back into the business as promo.  The more I earn electronically, the more I can afford to do for print, and eventually, I’m hoping those royalties will help fund the electronic release of future books.  It’s a cyclical process that I’m trying to build.

So here are a few things I’ve done specifically for print releases.

  1. Ordered extra copies at my author discount, as many as I could afford.  I ordered two full boxes of Rose (I had to take my own copies to the library signing back in Dec.) and I have a full box coming for Dear Sir any day, because my 10 author copies are long gone. 
  2. Lots of giveaways.  I’m still a new author and I’m published by small presses compared to the NY big guns.  One of the ways I’m trying to reach new people is to simply give away my book.  I know, that sounds crazy, but I’m banking on the hope that they’ll love it so much, that they’ll tell at least one friend about it.  If I give away a copy and at least one person buys a copy because of that, then I’m breaking even, and I’m reaching a person I never would have found otherwise.
  3. I bought Pat Rouse’s romance list mentioned in Sherry’s interview.
  4. For Rose, I ordered a butt load of flyers (cover flats) from VistaPrint.  I still have a ton of them if you’d like one (ordered waaaaaay too many — Vista Print does a “but wait, double your order for only $10 more!!” thing which I totally succumbed to!).
  5. For Rose, I used those flyers to participate in the RT Booksellers who care program.  At this time, I can’t say how effective it was, and it was rather pricy.  I have not gone this route for Dear Sir.  I had planned to participate in the bookmark RT mailing, but money got tight and I chose to buy another box of Roses instead.
  6. I used Pat’s list and sent out at least 20 copies of Rose to her high-interest ARC list, including flyers and a few bookmarks I had left over from when Rose first came out electronically.  I can see a payoff from this effort:  several reviews on Amazon and Goodreads are directly attributable to that mailing, and another club added my Free Reads page to their listing.  This is something I will definitely always do as funds allow.
  7. For both Rose and Dear Sir this year, I ordered a box of bookmarks from PrintPlace.  Deena created some lovely bookmarks for me that look way more professional than anything I ever did myself through VistaPrint.  As I run out, I’ll just order more.
  8. For Dear Sir, I’m participating in a Samhain RT ad (July), hoping, of course, that it is reviewed (I sent the review copy last week).  It was extremely pricy.

As soon as my box of Dear Sir arrives, I’ve selected my top priority list from Pat’s of places to send ARCs.  I’ll also do a broader mailing of just bookmarks using her list.  And of course, I’ll continue to giveaway copies, here, on Twitter, and in person.

Of course, I’ll continue to write free reads, too, especially as Victor’s release nears.  I’ve promised Thanksgiving at Beulah Land, after all.  I just have to decide who’s there.  I’m pretty sure Victor and Shiloh will be together, but Vicki will be alone.  I also have to decide on POV.  It’s a hard one, because technically, Thanksgiving will be a sequel to Victor’s book, not a prequel like Letters for Conn (so I can’t spoil Victor’s book!!).   But I will write something this spring/summer once it all falls into place.  Maybe I can come up with a different idea that happens prior to Victor’s book, use it as a prequel, and then write the sequel too for later in the year.  We’ll see.

Readers, is there anything else you love authors to do for promo?  Anything you especially hate?  Authors, is there anything additional you can share about promo you’ve done?

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Promo Don’ts

The great Paperback Writer has a fabulous post on promotion:  Lady RaRa

These are things that annoy me personally and so I refuse to do them.

  • E-mail spammer.  I once e-mailed an author about coffee, of all things, and later I got an invite to her newsletter.  I guess I should be thankful I wasn’t automatically added to her newsletter, right?  Never send an uninvited e-mail to a reader solely for promotion.  It’s like getting a telemarketer call in the middle of dinner!
  • Self nomination.  If there’s an award and I’m eligible, I just can’t nominate myself.  Ugh.  Even the Predators & Editors annual poll — I just can’t put my own books in there.  I’m certainly not going to go on every list and public venue I know and beg for votes.  It doesn’t mean anything if I do it!
  • Review Infomercial.  “Review my book favorably on Amazon or Goodreads and I’ll send you a second book for FREE!  *fine print: as long as you’ll favorably review it too!!!*”  This reminds me of the “but wait, there’s more!” annoying sales infomercials on TV.  If you loved my book enough to review it, THANK YOU.  If you bothered to give it a few stars somewhere, THANK YOU.  The best, most priceless reviews are the honest word-of-mouth ones.  Those are the ones people are going to pay attention to and respond to favorably, not the “this book was great, 5++ stars!” in exchange for freebies. 
  • Blog rapist.  Go to another blog or site and post “buy my books” links all over everywhere on a totally unrelated post, forcing myself upon an innocent blogger.  Comment, sure.  If people are asking for recommendations, that’s different. 
  • List hijacker.  Join reader lists only to post “hello, I’m new, buy my books!”
  • Blatant flamer.  In other words, “negative attention is just as effective as positive attention.”  I swear some authors start a blogwar just for the attention, and it drives me nuts.  I abhor that kind of attention and would die if I suddenly found myself in the middle of a nasty blogwar.  *shudder* 
  • Anonymous Fangirl Disguise.  For all that’s good and holy in this world, PLEASE do not rave about your own books in the guise of an anonymous fan!  Yes, I know people who have done this.  Equally repulsive to me is an author encouraging fans to gang attack a reviewer or other site where less than glowing information has been posted.  Hey, we all get bad reviews.  We all say something stupid and regret it.  It’s much easier to wad up a scathing retort and throw it in the trash than live down a blogwar started in the heat of the moment.
  • Reader Basher:  this one I just totally do not get.  I know bestselling lists are important, timing is crucial, etc. but it’s so disrespectful and ungrateful to berate a reader for buying your book: a). too early b). at the wrong store c). in the wrong format.  Hello, did you catch the part that you SOLD a BOOK?  If a reader bothers to buy my book, THANK YOU.  I don’t care where, how, what format, if you found a copy early or you’re reading at home in the bathtub with a plastic baggie to protect your device!

I’m sure over the years I’ve done stupid things out of ignorance.  I’ve said too much about a book I didn’t like.  I’ve complained about slow response times or whined about rejections.  Just remember that once you post something online, it’s out there and available for a very, very long time.  In especially juicy blogosphere showdowns, people are going to capture screen prints of your comments or rants. 

Remember, too, that “anonymous” will only protect you so far.  People can figure out who you are if they’re so inclined.  If I’m afraid to put my own name on a comment, then I’m going to think really really hard about whether I should post as anonymous.

What else do authors do as online promotion that drives you nuts?

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Winner, Vicki, and Victor

The winner of the St. Patrick’s Day giveaway is:  Sheila of Bookjourney!  Sheila, please send me an e-mail at joelysueburkhart AT gmail DOT com with your snail mail address and I’ll send the book your way.

Now for the Vicki snippet.

This snippet was a long-awaited one, for me at least.  I couldn’t WAIT to get Victor on page, but once I got here, I ended up unsure if I pulled it off.  This scene is mostly dialogue back and forth, so in revision, I’ll probably have to bulk up emotions, non-verbals, etc. but it was still fun.  Longer than usual, but there really wasn’t a great place to stop.

Vicki wasn’t one to beat around the bush once she’d made up her mind. “I need your help.”

“So I see.” Victor sat down behind his desk. “Where’d you meet Jesse?”

“It’s a long story.”

Victor kicked back in his chair and propped his ridiculously ostentatious cowboy boots on his desk. “I’m all ears.”

She filled him on Jesse’s background, how she knew him, and the snowstorm that had brought him into her house. “Honestly, I had no intentions of letting him stay with me for more than the night. I wasn’t thinking about taking him in permanently, not at all. It just…happened. I couldn’t leave him on the streets, and now that he’s safe, I can’t stand the thought of letting him go back.”

“Wait a minute. You just said permanently. Are you thinking about keeping him?”

“You make him sound like a pet,” she grumbled. “All I meant to do was get him a job, help him get on his feet, and then go on my merry way.”

“And now?”

“He’s only been at my house two nights, and I can’t…” She dropped her gaze to her hands. Her knuckles were white, her fingers turning red from the fierce grip she kept on her emotions.

“You can’t what, sis?”

Her cheeks burned. “You’re my brother, V. The last thing I want to do is tell you all the things running around in my mind every single time I look at him. You’ll probably beat him up or something.”

“Nah,” he drawled. “That’s Conn’s department, not mine. Mama might horsewhip him though.”

Vicki jerked her head up and glared at him. “Nobody’s going to lay a finger on him, do you hear me?”

“Protective, aren’t we?” He gave her a sardonic, knowing smirk that made her grind her teeth. “What do you want me to do, sis? Give him a job? It’s done.”

She blew out her breath in a loud huff. He knew damned well what was eating her, and he was going to enjoy every minute of it. He was playing games with her, just like he’d done when they were kids. Part of the fun would always be making her ask. “I thought that’s all I wanted you to do, but things changed. Now that he’s in my house, I want him.” When her brother’s eyebrow shot up higher, she quickly added, “to stay. I want him to be safe.”

“And you want him.” She opened her mouth to deny it, but he put his feet down and leaned forward, all teasing gone. “You came to me for help because I’m a Master, not because I’m your brother.”

Miserably, she nodded. Tears burned her eyes. “It’s so complicated, V. I didn’t know it would be this hard. Once I saw him, I couldn’t leave him, and now…I don’t want him to leave. Elias is wavering between pissed and somewhat understanding. I’m afraid I’m going to lose him, but I want to take care of Jesse, and I’m afraid I’ll end up taking advantage of the situation. I’m scared.”

Victor came around before his desk, sat on the edge, and took her hands. “I suspected for a long time, sis, but I didn’t know for sure. Is Jesse the first man that made you feel this way?”

Nodding, she whispered. “He’s been abused and he’s had a terribly hard life. He came to me for help, and I don’t want to make it worse for him, but I can’t stop touching him. The last thing I want to do is screw him up even more.”

“Don’t make the mistake of thinking Jesse is submissive because of his life on the streets. I’m not a sadist because I was tortured or because Mama and Daddy had a private version of the Texas Chainsaw Massacre at the ranch. That’s a load of crap and it always pisses me off when people assume we must have been abused or ‘ruined.’ I was born this way. You were born this way. Jesse is a born, natural submissive, and he proved himself to be a survivor. He can certainly survive you. In fact, he’d like nothing better than to survive whatever you can do to him.”

“Who’ll protect him from me?”

“You will,” Victor said softly, giving her an encouraging squeeze. “You’ve already protected him by seeking help. I’ve been waiting all these years, afraid to push you, afraid to ask too many questions, but I knew when it was time, you’d know where to go.”

“Did you have this talk with Conn?”

“Sure did. And he had this talk with me when I first met Shiloh.” He hesitated, his eyes narrowing on her face. “I had this talk with Mama, too. You really ought to be talking to her and not me.”

But Vicki was already shaking her head. “Are you insane? I can’t get Mama to agree with me that the sky is blue. What am I going to do, call her and say, ‘Oh, Mama, by the way, I took in a homeless man who keeps begging me to take him any way I want.’”

“Sure.”

The thought made her stomach churn. “Never in a million years. I’d rather talk to you. And why not Mal?”

His producer and friend, Malindra Kannes, had created several risque shows for VCONN, and as a result, was known as the Mistress of Dallas.

Victor nodded. “Mal would be glad to help you, especially if you think you might be into punishment.”

Pulling her hands back, Vicki covered her eyes and tried to calm the fire blazing across her cheeks. “I have no idea. I don’t know why it’s happening. Why now and not years ago?”

“Because you found him. All his life, he’s been searching for the place where he’d belong, exactly as he is. He wants to belong to you.”

“You could tell that just from meeting him?”

Victor ticked the signs off one by one. “He couldn’t meet my gaze until you took his hand.”

“He was nervous–”

“He stepped as close to you as he dared,” Victor continued, ignoring her interruption, “silently begging for your protection and sending a sign to me that he was taken. You told him to wait for you, and he sat where indicated without a single hesitation, eyes only for you, his body tuned to you. I bet that when you touch him, however innocently, he sinks immediately into submissive invitation. Eyes down, shoulders and body relaxed, eager and willing to do whatever you tell him, and I mean anything.”

“How did you know?” Her voice sounded hoarse to her ears. “Is it that obvious?”

He laughed softly. “Yes, to me, to anyone who knows how to read the signals. What does Elias have to say about this?”

“He’s tolerant, but also jealous. I don’t know how we’re going to work things out. We’d sort of broke up, but he’s back in my life now that Jesse is with me. I called him to run a background check the first night, and he went ballistic.”

“I imagine so. Look, sis, I’m the last person who’ll ever judge you. If you want to keep both of them, you’ll figure out a way. You said yourself that bringing Jesse home brought Elias back. Maybe it’s meant to be.”

Mentally, she had to pick her jaw up off the floor. “I never thought you’d tell me to just… just… I mean…It’s two men, V. Two. I can’t get my own mind around the logistics. Elias and I talked every once in a while about marriage, but he’s a cop. You know how dangerous his job is and the shitty hours he puts in. He’s already been through one divorce. I know he loves me, and I love him, but I don’t know that we could actually get married and not kill each other, even if the drug dealers don’t shoot him down on the street.”

“I will never say a word against Elias or Jesse or both. However, I will admit that I was worried about you each time I saw you and Elias together. You’re both so hard and fierce, so Dominant, whether you play any sort of games in the bedroom or not. You’re too much alike, and neither one of you will back down from the challenge. I suppose that’s why you two broke up?”

She nodded, trying to swallow the lump in her throat. “You don’t think I’ll ever be able to work out a long-term relationship with him?”

“I never said that. In fact, you may have the answer sitting outside in my waiting room, if you can get Elias to accept him. First, though, you need to take care of Jesse. In his mind, he’s already given himself to you. It’s up to you to protect him, even from Elias and especially from yourself.”

“That’s what scares me to death.” She blew out a shaky breath. “I don’t want him to feel like he has to get a job and leave, but I don’t want him to feel beholden to me, either. I don’t want him to stay and put up with me and Elias’s shit because we helped him.”

“I can recommend a therapist who specializes in complicated BDSM relationships. You should both see her, immediately, before you get involved in an intimate relationship. Elias, too, and if he’s serious about you, committed to working out a life with you, then he will go.”

Vicki nodded. “Definitely. I’ll do whatever I need to do to make sure I don’t mess this up. Elias…” She shrugged. “I don’t know. When I feel better myself, I’ll have a talk with him and we’ll go from there.”

Smiling, her brother leaned down and hugged her. “You’re quite a woman, Beulah Virginia Connagher.”

“Geez, why’d you have to go and call me that? Here I thought you were going to help me!”

Victor laughed. “You can always call me, Vicki. You can call Conn, too, although his advice usually involves a poetry quotation. I hope you paid more attention in English than I did.”

“I’m surprised you didn’t use any football metaphors.”

“Ah, I’ve been remiss. Let’s see, Jesse is on your team. You have to call the plays and lead the team. The entire team depends on you to tell them what to do, but Jesse will run anywhere on the field, just because you told him to go. Your whole season is on the line, and if you call the wrong play, somebody might get hurt. Jesse will run for you until he drops, and if you can get the ball to him, he’ll sacrifice his own body to the defenders in order to catch it. He’d rather die than let you down.”

She groaned. “Is Elias on the field, too?”

“Of course. He’s the linebacker trying to sack you.”

“I’ve been tackled once—even though we were playing flag football—and it sure wasn’t pretty. I don’t think I like this game, V.”

“Yeah, I remember when that punk slammed you to the ground, even though the ball wasn’t anywhere near you. What happened to him on the next play, sis?”

“You and Conn both smoked his ass.”

Victor smiled and goose bumps raced down her arms. She suddenly wondered if that’s the smile Elias and Jesse saw on her face. “If you ever need help tackling Elias, call me. I’ll leave Jesse up to you.”

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E-Book Promo

A friend asked me about what promo I’ve done online, so I thought, yay, a blog topic!

These are only my observations.  Other people are going to be better at different things and have entirely different experiences.   Plus there are so many factors involved, like the size of your backlist, your comfort zone with things like Twitter and Facebook, whether you have print books involved, etc.

My number one rule:  never spam anybody.  That means:

  • I never keep the e-mails from my giveaways.  I’ve had a few people e-mail me and ask if I had a newsletter, and since I don’t, I promised to let them know when I had new releases.  Otherwise, I don’t keep contacting people, never without their permission!
  • I never bomb people on Facebook with “become my fan!” or “Join my group!”  Honestly, I really don’t use Facebook much (other than connecting my blog to Twitter and Facebook).  My oldest monster likes to play FarmTown sometimes, and both she and my husband “manage” the account for me.  I’ve given them instructions to ignore causes, pages, fan groups, etc.  Sometimes I do pop over to say hello to high school friends, and I do try to respond to people who comment on my status.

My second rule:  only do things I enjoy.  Big chats intimidate me, so I usually only participate when I know several or most of the participants.  I participate on very few reader yahoo groups, mostly because I don’t know which ones to visit.  I don’t like to come onto a new list and say “Hello, buy my books!”  Argh, I hate that!

I love to write.  I hate to sell myself.  So if anything, I’m not as aggressive as I maybe should be, but I’d rather my work speak for itself.

At the heart of my promotion efforts (for both e-book and print) is this blog.  I’ve been blogging in some form since 2004, although the early years were lost when I moved my domain off yahell.  I’ve made some great internet friends through blogging, and I love keeping in touch with them.  I do sometimes begin to run out of interesting things to blog about, but I try to be myself all the time, to be honest, and not make it all about “buy my books” because yeah, I already said I hate that, right? 

I’m an amiable personality, so I avoid conflict, especially on my blog, so I don’t blog about politics or the latest blogwar.  I have small children, so I try to protect them as much as possible online by never using their names or giving away key information.  I’m probably the most easy-going person around, so I don’t rant.  Gee, why are you people still reading?  I’m starting to sound really boring.

But I do appreciate all of you who read my feed or take the time to comment.  I do try to respond to commenters as often as possible, but I do get behind.  *hangs head in shame*  I always respond to e-mail.  I always respond to mentions on Twitter unless TweetDeck just flips out and doesn’t notify me.

Using this blog as a foundation, the other things I have found success with:

  • Giveaways.  I love books and I choose to support my favorite authors like Larissa Ione and Lynn Viehl by giving their books away.  Sure, I give away my own sometimes too.  I’ve given away e-books and print, mine and others, and sometimes just gift certificates.  I made a personal choice to always keep mailings open to the planet, and since I’ve made some great Twitter buddies in Germany and the Netherlands, I’m glad to always include overseas contestants!  When the promo funds are running low and I can’t swing the postage costs, then a simple gift certificate to any online retailer is always a nice prize.
  • Free reads.  Lynn Viehl inspired me to give away short stories, and I’ve been doing it since 2007 or so.  I use Scribd and also have pdf downloads on the Free Reads page (note to self: still need to get epub formatted).  I have no idea how many have been downloaded over the years–I’ve had to reload some of the older ones on Scribd and my blog analytics aren’t the greatest –but from what I can tell, thousands of downloads have been made, which is stunning.  I’ve also given freebies to Samhellion and All Romance E-Books.  Talk about free promo–those stories are still there, didn’t cost me a dime, and I’m sure they’re continuing to help readers find me. 

Those are the two biggest things.  I happily do guest blogs and interviews when asked, but I don’t aggressively go out searching for them (I did say I hate selling myself, right??)  I’ve met some incredible book people on Twitter, which I use more than Facebook.

I’ve purchased small ad spots on a few review sites and did get a few clicks, but there’s no way to tell how much those affect sales.  It does help with name recognition, but personally, I’d rather give away a book or two than spend $20 for a tiny corner on a site already crammed with ads.

If money is tight, you can always give away an old story.  Have one sitting on your harddrive that didn’t work out for an anthology?  Run it through a quick edit pass, reformat it (I like to use larger font,  1 1/2 spacing), and let Word save it as pdf for you.  Make sure you include a backlist page detailing all your current releases, your website link, and a brief bio.  If you have the Photoshop skilz, create a cover for it — I think they do attract more notice on Scribd when the stories have attractive cover art.  Alas, my Photoshop ability is laughable.

On Monday, I’ll blog about some of the things I’m doing for print promo, but I’m a newbie in this arena.

Do you have any online promo recommendations that have worked for you, or that you’d love to see authors do more of?  Please let us know!

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Can’t Take My Eyes Off You

Vicki is still a slow slog.  I’m too tired to dream, which does tend to complicate “dream writing.”  However, I know the next few scenes already.  It’s just a matter of getting through them. 

Mostly, I’m just tired, with the time change and Evil Day Job fun and edits and spring break just around the corner for the monsters.  We’re taking a few days to spend a long weekend in Branson like we did last year, which means getting the dog to the vet.  Pepper needs a few shots or the kennel won’t take him.  Crazy details like that are trying to fill up my brain.

However, I did get a new theme song for this book (which explains the title of this post, a song by Lady Antebellum).  Vicki definitely can’t take her eyes off Jesse, even though he’s complicating everything.  That song led to Need You Now, which explains more of Elias and Vicki’s relationship.

So I’m getting tons of ideas.  Just not having enough brain power left to see significant gains when I finally sit down to write.  I’ve been hoping to break 30K for two weeks and I’m still nowhere close.

All of you waiting on packages:  sorry, I haven’t made it to the post office yet.  The good news is I have a BOX of Dear Sir, I’m Yours coming, so I’ll be able to give away and mail many more than I originally planned.  Hopefully I’ll make it in the next day or two.

Oh, and I’ve had TWO new ideas in the past two days.  *groans*  Last thing in the world I need right now.  That’s what the little black book is for, I guess.  I jotted a few notes and I’m hoping they leave me the hell alone for awhile. 

Stay tuned for MayNoWriMo details.  I’m thinking around mid-to-late April I’ll open the yahoo group so people can have plenty of time to join and refine their goals.  I will be giving away at least a writing craft book (winner’s choice up to reasonable $) and Deena is sponsoring a critique.  I’m also thinking about some other goodies, but I’ll have to see how everything unfolds.

I need to finish Vicki first, though, so I’d better get cracking!

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Upcoming: MayNoWriMo

I’m thinking about organizing a MayNoWriMo challenge.  No, you don’t have to write 50K in May — but I like the idea of setting a goal and then working my ass off to reach it.  When several people get together and work their asses off to reach their goals, something magical happens.  We can begin to feed on each other’s excitement.  Success breeds success.  Synergy builds. 

We could get a lot done in May if we set our minds to it.

My initial thought involves a temporary yahoo group that is disbanded shortly after the challenge.  Everybody sets a goal for the month.  e.g. Revise 250 pages.  250 words a day.  Write 50K first draft.  Send out 20 queries.  Something.  I don’t care what it is, but it has to be measurable and it should be attainable.

Attainable is key.  Did you know the success rate for NaNoWriMo is something like 10%?  How many people used to sign up for Sweating with Sven and then quietly drop out?  If you need a little extra motivation and encouragement, I think prizes may help us stay the course.

The group list would be for support and checking in.  Everyone who meets their goal will be entered to win a grand prize.  I’m not sure what that prize will be, either a gift certificate, a writing book on craft, a nice journal, etc.  Something along those lines. 

After the celebration at the end of the month, the list will be debanded.  I’ve been on a lot of writing groups over the years, and they’re exciting for a month or two, but then the list kind of dies.  That’s why I’d plan to use the list to have fun, encourage, reach our goals, and then move on.

So what do you think?  Is anyone interested in committing to the challenge?  What kind of prizes would you like to see?

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Winner & Vicki Snippet

Thank you, everyone, for reading e-books!  Tina, you’re the winner of yesterday’s giveaway!  Please drop me a note (joelysueburkhart AT gmail DOT com) with your selection from my backlist and the format you’d like.

And now to the snippet!  Here, Vicki has taken Jesse on an innocent shopping trip, which doesn’t end up quite so…innocent. 

She turned around, looking for Jesse, and found him mesmerized by a white fluffy negligee a few rows back in the lingerie department. Slowly, she walked back toward him, trying to figure out why he found the silly thing so interesting. It was innocent and frilly, totally not her style. He’d already said she was red, passion, fire. Not meek and insipid white, let alone such a feminine, helpless looking outfit.

Her hackles rose just looking at the damned thing, but she tried to keep the bite out of her voice. “You’re not picturing me in that, are you?”

His cheeks flushed but he met her gaze with a sheepish shrug of his shoulders. “So sue me, I’m a man, and I think you’d be hot in it.”

“In this?” Incredulity rang in her voice and he smiled wider. “You’ve got to be kidding me.”

“Remember the surprise factor.”

That took her aback. When choosing colors and patterns only by her personal preference, she’d created a solid but boringly conservative line, which was far from what she’d hoped to accomplish.

“I already knew you were strong, kind, gorgeous, and that once you make up your mind to do something, you do it one hundred percent all the way.” His voice roughened into a whiskey husky drawl. “I heard enough last night to know that you’re also uninhibited and sexy as hell.”

Now it was her turn to blush. He just had to get in a dig about what all he’d heard last night. “What’s your point?”

“If you were to deliberately pick out something to wear for Reyes, I bet you’d choose red or black, right? This is totally unexpected. It screams innocence and shyness, a direct contradiction to your personality. If you were to slip this little baby on for your cop, I guarantee he’ll swallow his tongue in surprise, and then blow a gasket trying to get you out of it.”

Doubtfully, she took the hanger off the rack to examine the negligee closer. She tried to picture herself in it, and failed. Just thinking about it made her feel awkward, shy, and stupid, none of which she typically felt, especially around Elias. He brought out the vixen—or the crocodile—in her. Not the blushing virgin.

Maybe that’s exactly Jesse’s point.

He stepped close enough to whisper. “Hold it up to you. Let me imagine you wearing it.” For me.

He didn’t say the last words out loud, but she heard the longing in his voice, the intent in his body. Could he be right? Would Elias like her in such a feminine, innocent-looking nightgown?

She held the negligee beneath her chin and watched Jesse’s eyes flare wider, darken to the mysterious lost-lagoon depths.

“If you think it’s too…”

“Virginal,” she said wryly.

His mouth quirked and he dipped his head. “Then wear something brazen beneath, like a see-through thong. Or better yet, nothing at all.”

She arched a brow at him in warning but he only smiled wider. “That reminds me. You need underwear and socks. Hmmm. I wonder what size you are?”

Since he was so close, it was easy enough to reach around his waist and slide her fingers down the back of his saggy jeans in search of the waistband tag.

Mistake. Huge. Because instead of cotton, her fingers met only bare skin.

“Jesse. You are not wearing any underwear.”

A muffled gasp drew her attention. A blushing, wide-eyed saleslady stared at them.

“No, ma’am.” Whispering, he dropped his head and allowed his shoulders to droop, that automatic, innate signal of surrender she recognized despite her refusals to ever consider learning more about the BDSM lifestyle as her brother urged. “Extras were a luxury, and I don’t mind going without.”

Glaring at the ogling saleslady, Vicki shoved her hand down further. Her index finger lodged between his cheeks, the rest of her hand cupping his buttock. Jesse quivered beneath her grip but otherwise didn’t move a muscle, while the saleslady flushed even darker and finally whirled to disappear down a side aisle.

She tried to keep her voice firm instead of sultry, but her voice sounded like she’d just slugged a flask of Jack Daniels. “I thought we agreed to no flirting.”

“Um, it’s your hand down my pants. Ma’am.”

She couldn’t help leaning into him, squeezing firmly, letting him feel how strong her hands were. She’d grown up on a ranch and although she had two older brothers, her parents had always believed in hard work for every single person in the family. “What did I tell you to call me?”

“I can’t,” he breathed short and fast. “If I say your name while you’re touching me like this, I might not be able to control myself.”